This month is almost in the record books! I hope you are enjoying the summer season so far. It’s been so hot everywhere in the country including Las Vegas. My main goal for this month has been to stay cool!!!
In a recent mastermind meeting, a colleague mentioned her excitement for purchasing training that would help move her business forward. I mentioned that we should all strive to have clients like her and she agreed.
What does it take to deliver such an exceptional client/customer experience that will make your business look red hot and leave people raving about your business like my colleague? It starts with caring about your clients and customers’ needs. In a recent post by Hubspot, they mention that you must make your customers feel special. They go on to say that “Every interaction needs to revolve around the concept of individual value, mutual respect, and a shared vision for your future as their brand of choice.”
It’s a mouthful but it’s very true!
They go on to list the following ways you can deliver an exceptional client and customer experience:
Go beyond their expectations
Go beyond what the competition delivers
Strive to deliver a frictionless experience
Be appreciative and say thank you
Get client and customer feedback to make enhancements
These are all things we as business owners can strive to do. Tools like Hubspot, Survey Monkey & Zoho can help us with this task. The one tip that I have is to listen to your clients and customers. This one tip will give you a mountain of information about what is working and not working in your client/customer journey.
I hope you will take these tools, tips, and checklists with you into August. Go out there and be amazing.
Keep IT Sunny~
